Search Engine Optimization Chennai

Search Engine Optimization Chennai
"Google only loves you when everyone else loves you first" - Wendy Piersall

Wednesday, December 30, 2009

Google next level

Competitions between the search engines makes people to get the better results.
Now a days viewers have been trying to get a better and accurate results.
For this new year 2010,Google comes up with its new invention called "Google Personalized Search Engine System".
Probably,this new inventions will be highly helpful for web surfers all around the world.
This new tool will helps you in makes the searches easier, by taking you to website,which you have often visited and you likes the website most.
New generation of this Google tool will makes the searches easy and getting the better convention
in the web researches related businesses.

Tuesday, December 29, 2009

Content Writing Optimization

Optimizing the code and content of your website
Content of the website must be written in the nice format. It is better to hire a professional content writer for your website.
Most of the people have a thought,that they can hire a content writer as a freelancer. They will use them for two or three months.
But it is better to hire a content writer for a long term contract. Because you can utilize such
content writer for writing content for articles,blogs and press release.
Because while we are taking off page optimization,article submission,blog submission and link buildings are important jobs to do.
So,we can use these content writer for write a perfect and valuable content for articles,blogs.
Visitors can came to know about your new products through these type of articles and
blogs alone.
Hence content writing is one of the important step in the on page optimization. Content writers will be helpful for both on page optimization and off page optimization,you can find the good conversion and traffic.

Tuesday, December 22, 2009

Video Optimization

  • One of the optimization,helpful in making your visitor or clients, clear about your concept of website and products.
  • Mainly this process helpful for industries and mechanical machinery. Because you can easily explain the functions of your products easily.
  • For getting the better ranking and good position in the search engines,in addition to other process in optimization,you need to follow the video optimization too.
  • Because it will increase your website status in the web world and search engines.
  • While comparing to your competitor website,it will easily reach your targeted website
  • But videos link must be easy to open and it should show any disturbances in playing
  • So,Video optimization is one of the process helpful in sales conversion and better website traffic.

Monday, December 21, 2009

Search Engine Optimisation Basics

  • In earlier days,search engine optimisation has been followed by the website owners or webmasters,mainly for making the website to come up in the first ten position.
  • But ,now it has been entirely changed. Now, it will be useful for getting the better traffic and also for better conversion in sales of the company.
  • According to me,people must concentrate both traffic and sales.
  • Because,just getting traffic alone,with out sales is meaningless.
  • People who have been running their websites for the search engines alone, mainly concentrate on the traffic alone.
  • But people who have been working for their companies must concentrate on both traffic and sales.
  • Then it will be called as a perfect search engine optimization.

Wednesday, December 16, 2009

Internet marketing promoting tips

  • Sales and marketing of the companies have been mainly depends up on website.
  • Designing and development of websites are very important for better conversion.
  • Website must be user friendly to the visitors,in turn it makes the visitor to return back to your website.
  • Motivating the buyer or customers by your excellent service.
  • Keyword research is the important task in this field. but don't spam the search engines.
  • Better quality of website content helps you to get more number of visitor.
  • Instead of taking risk in content writing by making yourself,you can approach a professional content writer for the better content.
  • Because the website content tells the status and perfection of your website to your client or customers.

Black hat and White hat in Internet marketing

For the better conversion through seo,you can follow the white hat seo instead of
black hat seo. Because the white hat seo focus the customers or client,but not to the
search engines. Hence it is strongly recommended to follow white hat seo.

Tuesday, December 15, 2009

Promote your business in your home place

  • Add your complete contact information in your website
  • Choosing of the title for the contact page is very important.
  • Don't forget to add your contact details in your meta descriptions and keywords.
  • It is better to place your contact at the bottom of every pages.
  • Add your details in local search engines and social network with your location of your business.

Monday, December 14, 2009

Domain Names Tips

Domain name taken must be similar to the main keyword selected by us.

Localize our website : If your business is inside a locality,for example.
If you used to keeping your business dealing inside India,
then you keep your domain name as x.co.in.
Avoid space inbetween your keywords, it will make your visitor to redirect to your
competitors.
It is better to get .com instead of .net or org.

Wednesday, December 9, 2009

Social Media Optimization Tips

Methods created for attracting visitors to your website by promoting and publicizing it through
social media.
Social Media Features
Some of the social media important features in addition to the content are
Rss feeds
Social News
Sharing buttons
User ratings
Polling tools


Promotional Activity
Excluding content,some of the important features are
Blogging
Commenting on the other blogs
Participating in the forum discussions
Posting websites and companies updates on blogs and
social networking profile.

In some cases,it will be related to SEM,but differs in some categories.
Tracking traffic from source,instead of tracking in search engines. Improved
Search Ranking will be denoting the successful SMO.

Monday, December 7, 2009

Importance of H1 tag tips

  • H1 tags are more important than the metatags.
  • It is much important than large fonts or titles present in your web pages.
  • Search engine gives importance to this h1 tags,when they are crawling through your website.
  • Fonts found inside the h1 tags are not more important.
  • Search engine never mind about the font size of inside h1,it will check whether the word is in between the h1 tags.
  • Obviously,h1 tags are giving for primary keywords or title in your website.
  • In some cases,primary keyword will be come under the middle of the content or sub topic.
  • In such cases,you can give the tags for the keywords and by using css, we can the make the title in to normal size.
  • It is part of the on page optimization.

Friday, December 4, 2009

search engine optimization tips in social networks

Now a days,people started to join in large number of social network websites like twitter,face book,
orkut.
We can use these types of social networks in useful way for our search engine optimization.
Register your profile in social networks.
Your profile should contain links to your website.
People will view your profile from different part of the world.
So there is lot of chances for viewing your website.
Even you can get a new business or people can share new ideas regarding your business.
Hence,It is the one of the easiest and interesting way in search engine optimization tips.

Forum Submission Tips

Forum Submission belongs to the off page optimization in seo.
There are large number of forum submission directories in the search engines.
You can participate or involve in those type of conversations and add a link to your websites.
It will be one of the important tips in making your websites familiar all around the world.

Thursday, December 3, 2009

Article Submission tips

  • In off page optimization,article submission plays an important role.
  • Webmasters or site owners can publish the article about their websites in article directories.
  • There are large number of article directories found all over the world.
  • This makes the people to familiar about your content importance.
  • And also you can give your website's url for your reference.
  • It will be external links for your website and you can easily get indexed by search engines.
  • It seems to be part of off page optimization, but small bricks are used to constructing big buildings.

Wednesday, December 2, 2009

Best SEO Quotes

"Ideal three steps for nice SEO"

  • Better Communication
  • Nice Content will make the site to be indexed by the search engines
  • By the getting the quality back links.

"Google only loves you when everyone else loves you first"
- Wendy Piersall

"You can chase whatever keywords and phrases you like,but all the end of the day its all
about that conversations - Matt Webb

Tuesday, December 1, 2009

Keywords positioning in the web page

  • Repetition of keywords are essential one,but there must be a limit.
  • It can be 3 to 5 times inside the body of your page.
  • It will be effective one,but don't try to spam the search engines.
  • It is better to arrange the keywords in the top of the web pages.
  • While writing the content for your website, try to make some of the keywords inside your content to appear in dark letters,comparing to other letters.
  • In the front page,you can make some of the main keywords to appear in the top or bottom of the page with the hyperlinks of your website url.

Importance of metatags descriptions

It is important step more than that of keyword metatags.
Because search engines like Google often index the web pages by using this description more than
that of metatags keywords.
Make the selected keywords to include inside the description.
But don't include the description as a collection of keywords.
It is better to write your description and content of your website by the professional
content writer.
Good description will be between 25 to 30 words.

Keywords in Metatag

As we already discussed, it is the part of on page optimization.
But the keywords found must be relevant to our website.
In some cases,people try to give more number of websites for getting a better traffic.
But it is better to give long keywords instead of spamming of search engines.
It is important step,but not more important than metatag description.

Website Promotion and keyphrases in webpage title

The title which you are including must be coincide with the keyword in the main page
It is better to include the main key phrase in the main page of your website
Try to make your title little bit shorter that other sub titles.
Try to place your keyword phrases in the proper location.
But avoid spamming the search engines.

Keyword Optimization tips

Important Stages in Search Engine Optimization Positioning
Choosing the right keywords are the important steps in the search engine optimization.
It is better to check the keywords with your competitors websites.
After selecting the relevant keywords for your website,make the website optimize by using the selected keywords.
Link building is the important step to do in your site promotion. It is recommended to get the quality reciprocal links instead of getting paid links.

Monday, November 30, 2009

Black hat seo

What ever field if we take,we are experiencing both positive and negative results in our daily life. Now a days,people has been following two types of optimization.

In white hat optimization,webmasters will optimize their sites by following rules and regulation created in the search engines.
But the webmaster or people will follow the black hat mainly for making money. But it will not helps in promoting the website permanently. It is the unethical way.
Obviously, buying and selling of links is one of the main process following in the black hat seo,against Google webmaster guidelines.

Cloaking is another one main method used to following in black hat optimization. Content will be displayed depends up on the visitors. For user it will display a page,for search engines,server will display the different page.

Avoid Black hat optimization
Google will punish the people who they are following the black hat optimization,either by reducing the rank of their site and completely eliminating their data base.
Hence,it is recommended not to follow black hat optimization.
Instead of that,you can follow search engines rules and regulation and promote your website permanently and honestly.

Friday, November 27, 2009

Steps to get more traffic for your blog

  • Make a account in many social book marking and social networking sites. Like face book,stumble upon. By sumitting your blogs in these sites will helps you to get more traffic for your site.
  • It is better to increase your frequency of posting blogs. To get more traffic, you have to do regular posting for your blogs.
  • Blog traffic exchange is one of the tool that makes your blogs to get more traffic.
  • If you are entering the site. You can view the comment option in lot of websites. It is better to leave your comments in those sites. For your identification,you can give your blog url,instead of your signature.
  • Submit your blog to blog directories.

Tuesday, November 24, 2009

Language optimization tips

People who need to promote their website and business in the local markets,can follow this type of language optimization. You can publish your contact address,phone numbers and region on every page of website and also in the meta tags.
And also you must be aware of the language used by the people in your locality.

For example,
In Australia, People will use to call 'university'. But people will call it as
'college' in united states.


Specific Domain Name


And also Keeping the specific domain name for your websites is a important thing.
It helps the search engines to index your website in local searches.

For example
If your site belongs to australia (com.au)

In the local market spellings may be differ.
Search Engine Optimization (united states)
Search Engine Optimisation (Australia)


So people must be familiar about this language optimization for promote their business and websites in the local market.

Sunday, November 15, 2009

Keyword Search Engine Optimization tips

Keyword is the main term that the user or visitor used to find their queries in the search engines. Hence this is the main process that the webmasters have to follow.
Instead of giving small one word keyword,it is recommended to apply long phrases as a keyword. But don't spam the search engines.
Most good keyword phrases from two to five words,that is called as keyword search engine optimization.

Tuesday, November 3, 2009

Search Engine Optimization

The Process of improving the volume or quality of traffic to a website from search engines through "Natural"(Organic and Alorithmic) search results. Main goal is to make websites to get indexed by search engines. Obviously, it is virtual thing to be done by every new companies to survive in the field.

Difference between seo and sem

SEO - The art of making the website to top position in search engines and get the enough visitors traffic for the websites.
SEM - Using of different SEO techniques to increase the sale and profit of the company is defined as search engine marketing

Friday, October 30, 2009

Link Building strategy

Link building is one of the main step following in search engine optimization.
Two way links are better than three way links.
Most of the them are trying to do three way links,because they don't want to open a link page in their main site.
Instead of that,they will provide you a junk sites. So,Webmaster must be aware of these kind of 3 way links.
And also these type of link exchanges never helps you in lift up your website in search engines. Hence, webmaster can make a two way link exchange with other websites. It will helpful in many ways in developing your website.
Link Building Strategy is one of the main step in off-page optimization.

Thursday, October 29, 2009

Anchor Text Optimization

One of the on-page optimisation process. Actually,anchor text is the visible text of hyperlink.
For example
Searchengineoptimization
Behind this text,there is a hyperlink that makes you to enter in to the website page.
It must be perfect,because search engines crawl mainly depends on these hyperlinks.
It must be coincide with the content given in the web page.
The search engine spiders are not only looking for text, but also are interested in the keywords you utilize in your anchor text for links.

Tuesday, October 27, 2009

Search Engine Optimization tips

On page factors
Content and structure of site
  • Age of site
  • Length of the domain has been registered
  • Age of content
  • Uniqueness of content (individuality)
  • Regular updating of contents.
Off page factors
Relationship of sites with other sites.
  • Incoming backlinks and anchor text of incoming back links
  • Negative scoring for some incoming back links (from low value pages,reciprocated back links,paid links,link farm)
  • Rate of acquisition of back links :Too many,too fast could indicate "unnatural "link buying activity.
  • Test surrounding outward links and incoming back links
  • Use of sub-domain,use of keywords in sub domains and also for well ranking stay away from only pages,frames,flash and java script.
Some of the off page factors that we cant exclude
  • Stay away form link farms and paid links
  • Web promotion - blogs,content sites,articles,directories,etc..
  • Don't ever quit gaining quality links.
It helps the search engines to index your site easily

Search Engine Algorithms

Every Search Engines will always crawl the website by using some algorithms. Search Engine Algorithm scan is for the frequency and location of keywords on a web pages. So Keywords given in the meta tags must be present in the content of website. But it should not spam the search engine.
Every webmasters are trying to get the page rank for their websites. Because websites rank implies the important of the website page. Hence every webmasters need a clear idea about the concepts of search engine algorithms,how the search engines reaches our website.
Search Engine is a extensive data base, that uses algorithms to pull information quickly and efficiently,making information easily available.
Search Engine uses spiders and robots to search the information.

PPC - Paid per click is different from seo
PPC - Paid Ranking
SEO - Natural Ranking.

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Monday, October 26, 2009

Long Tail Keywords

It is the main step following by most of webmasters all around the world for getting a quick websitetraffic.
Instead of adding few words as a keyword,we can add it as a phrases.
Obviously people will search for long phrases instead of single or two keywords.
Hence it is recommended to follow long tail keywords instead of individual keywords.

Thursday, October 22, 2009

URL'S Role in SEO

URL Performing the important role in website promotion.
Because website names,contents present in the websites must be related with the url of the website.
Because search engine crawls will pick your website easily by the words present in the url too. So,people must be aware of keeping the website name,content and selecting the best url,that must be concide with each other.

Wednesday, October 21, 2009

Image Optimization

In search engine optimisation, Optimising of images are also important steps to be taken in improving our website promotion.
Obviously, Every visitors viewing the site will go through the images,more than the text..
When the visitor is entering the website,the image loading time must be less.
Because the visitor will be get irritating,if it take more time to load.
Hence the image optimisation is one of the essential step in Search Engine Optimisation.

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Wednesday, October 7, 2009

Search Engine Optimization tips to promote your website ranking

Search Engine Optimization tips
1. At first, we have to be sure about the content of website that it will be useful for the visitor and it must be true and perfect.
There are many seo reference websites for you to search the perfect content of website.
It will be called as a seo copewriting services in the seo field.


2.Next one,important step in promoting a website. Researching of suitable keywords for your website.
According to me,Google provide us a tool for research about the keywords of your website.
Most probably, we can get a sufficient and eligible keywords from this tool.
Search for the keywords

  • https://adwords.google.com/select/KeywordToolExternal

3.Google Analytics ,one of the excellent tool provided by Google for tracking your website traffic,visitor details,visitor location,from which search engine or source.

Steps for joining in this program...

You need a gmail account
Then you have to paste the metatags provided by tool in your web page as per the terms and conditions of google analytics.

For more details
click the following page

  • http://www.google.com/analytics/

4. Addition to the metatag , you have to add keywords and description in the index page script.

5. Webmaster Tools,the tool regarding with the google crawl. In the same way as Google analytics,we have to add the metatag in the index page.
One of the important thing in the webmaster tool is the sitemap submission.
It helps the Google bot to crawl the site and get the details clearly about your site.
The sitemap should be submitted as the xml page.


6.Apart from the onsite optimization,you have to do some offsite optimization steps
like Link building
Directory submission
Blog,Article,Forum Submission.

It will be supportive work in promoting your website.

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Wednesday, September 16, 2009

Website Search Engine Optimization and website ranking

Website optimizer is one of the best tool present in Google.
Obviously,it will be benefit for both developing and developed companies for testing their images,contact pages,text images.
Website Optimization will then show these content and design alternatives to your site visitors,it shows what will be the conversion rate. It will be very easy to calculate and made our changes.
It will shows the best combination for your sites.
Website Optimizer benefits the web designers,display advertisers,publishers and marketers.
Hence it is one of the essential tool for the search engine placement



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Tuesday, September 15, 2009

Top seos

1.HTML clipboardBRUCE CLAY, INC - HTML clipboardAs a leading provider of Search Engine Optimization (SEO) services, developer of the SEOToolSet, the SEO Code of Ethics, and Search Engine Relationship Chart, Bruce Clay, Inc. is one of the best known Search Engine Optimization firms in the world. Since 1996 our clients have enjoyed high rankings from a proven, time-tested methodology using our state-of-the-art spam-free techniques.
2.HTML clipboaCustomer Magnetism - It provides organic search engine optimization services, strategic link building services, seo copywriting services and full service pay-per-click management.
3.HTML clipboardSearch Engine Optimization - The mission of SEO.com is to give businesses of all sizes the opportunity to harness the power of search engines as a marketing medium.
4.HTML clipboardMedium Blue - Atlanta-based Medium Blue's award-winning services include search engine optimization, visitor conversion, and online public relations.
5.HTML clipboardServer Side Design - Server Side Design, Inc. is an award winning, recognized leader in the world of Internet Marketing.
6.HTML clipboardSEO IMAGE
7.HTML clipboardIntapromote LLC - Intrapromote is a privately held search engine optimization company headquartered in the Midwest with offices spread throughout the US and Canada.
8.HTML clipboardNeboweb - NeboWeb is a full service interactive marketing agency that offers a broad range of Web presence solutions for large to enterprise level organizations.
9.HTML clipboardWeb Marketing 123 - Established in 2001, Webmarketing123 helps companies drive more sales to their sites and maximize return on marketing investment by using our proven, proprietary Search Engine Optimization and Pay Per Click account management techniques.
10.HTML clipboardDirect HIT Solutions - Direct Hit Solutions is a Chicago-based Search Engine Marketing and Web Development Company offering industry leading solutions including Organic Search Engine Optimization, ROI-focused Pay Per Click Advertising, Stunning Web Design, and Web Development technologies.
Reference Website (http://www.promotionworld.com/index.html)

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Thursday, September 3, 2009

Alexa Tools

Alexa Page Ranking
Free web traffic metrics, top sites lists, site demographics, hot urls, and more..
Alexa Rank Tool
Check your website's Alexa Ranking without the Alexa toolbar
Alexa Ranking
Alexa is a very powerful tool used to rank web site traffic. Find out how your web site traffic stacks up against all your competitors! This is one of the most accurate freely available tools to find out how well your site ranks up against millions of other sites on the Web.





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